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Join Nada

Find a rishta through your friends, family and relatives

India’s First
Social Network for
Arranged Marriages

Helps you find a rishta through the people you know in your community.

Download the AppSee How It Works
Direct1°2°MATCHYouMeeraAaravNishaKaranPoojaDevAnjaliRajTaraVarunIshaNikhilShreyaAdityaNehaManishRituSahilPritiAkashLataGauravSwatiMohitPallaviHarshJayaVivekRekhaSuresh
Rahul
Priya
Amit uncle
Sneha aunty
Sunita
Vikram
Uma aunty
Ankit
Deepa
Ravi uncle
Sanya
Arjun
Divya
Rohan
Swipe
You

Start here. This is you.

Direct

Family, friends, relatives — people who know you personally. Your contacts.

1°

1st degree — people your contacts know personally. One link away.

2°

You don’t know them yet — but a contact of your contact does. Two links away.

2° Match

You → Rahul → Sunita → Sanya. A 2nd-degree match — every link visible.

Network

3rd degree. Longer chains. Hundreds of profiles — all through people you know.

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The problem

10 million marriages a year.93% are still arranged or family-led.

Family, community, and trusted matchmakers own this market. Nada brings that model online — not to replace it, but to give it reach, transparency, and a modern experience.

IBEF, Lok Foundation–Oxford

Watch the launch

Watch a rishta travel through your network

Or read how it works below ↓

How it works

Four ways to connect

For partner seekers or parents

For matchmakers

She catches your eye

You spot her on your feed — you've met before, at a mutual friend's party. Skip the matchmaker. Send your interest directly.

Why Nada

Everything else is broken

Matrimonial sites feel like 2005. Dating apps are built for casual. Nada is neither.

Matrimonial Sites

Matrimonial

Bio data exchange. No trust layer. Declining.

Nada →

Matches come through people you know. No strangers.

Dating Apps

Dating apps

Swipe culture. Zero mutual connections. Not serious.

Nada →

Your network vouches. Family involved when you want.

Aisle & TrulyMadly

Serious dating

Same swipe model, different label. Still strangers.

Nada →

Matchmaker layer + social graph. A different model entirely.

Offline Matchmakers

Offline

One city. No transparency. No accountability.

Nada →

Same matchmaker, now nationwide. Cross-matchmaker. Full visibility. Real rewards for every match.

The market reality

10M

marriages per year in India

IBEF, 2024
93%

are arranged or family-mediated

Lok Foundation – Oxford, 2018
~78%

of professional matchmaking is still offline — through traditional matchmakers

RedSeer, 2025

The segment nobody serves

Tens of millions of Indians find Shaadi.com too old-fashioned and Bumble too casual. They've churned off everything and are waiting for something that respects their context.

Nada isn't a matrimonial site. It isn't a dating app. It's a social network for arranged marriages — matching through the people you already know.

Voices

Built on conviction

“Every other app made me feel like a product. Nada felt like it respected the way my family has always done things — just with reach.”

AT

Early tester

Bengaluru

“As a matchmaker, I finally have a tool that matches how I actually work. I can connect families across cities without losing the personal touch.”

SD

Community matchmaker

Jaipur

“The trust chain was the thing. Seeing exactly how someone is connected to people I know — that changed everything about how I approached a match.”

RK

Early tester

Mumbai

Now in beta.

Nada is live. Find a rishta through people you know.

Download the app, sync your contacts, and discover people in your own network.

Download on theApp StoreGet it onGoogle Play

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Made in India